What Do You Want to Be?
Today’s broadcasting world is very different from the one a decade ago. Careers in being an online influencer, vlogger, social media manager, podcaster or live streamer are growing in popularity. Our program reflects the current trends in online broadcasting while also teaching students about the valuable skill sets established by 20th century broadcasting (television, radio, film).
The skills you will learn in VanArts’ Broadcasting & Online Media program are needed by today’s broadcasting companies. You will learn:
- How to develop your own online brand
- How to make a social media strategy
- How to write copy for radio, television & online platforms
- Interviewing, graphic design, video editing skills
- Voice & language skills to become a strong on-air speaker
This is the program that teaches students how to be job ready for careers in today’s whole world of broadcasting: online, on-air, and in command of your career.
Zane Buchanan: The 2019 Saskatchewanderer
Our own Zane Buchanan was chosen by Tourism Saskatchewan to be the official Saskatchewanderer for 2019!
With nearly 90,000 fans across Facebook, Instagram, and Twitter, this dream position for native Saskatchewanians has the role of capturing the best of the province for residents and tourists on social media and the Saskatchewanderer Blog.
Saige Pacholok at the Winter Olympics
Upon graduation from VanArts, Edmonton-born Saige Pacholok landed a job with NHL Network capturing stories from fans at Vancouver Canucks games. This opened a door for her to travel to PyeongChang, South Korea and work the 2018 Winter Olympics.
In her own words…
“I’ll never forget the moment my instructors at VanArts threw a pair of headphones on me our first day in class. I sat in front of a microphone for the first time in my life and they told me to run the radio board. We were going live in one minute. I was so nervous, but I absolutely loved the pressure. Learning to step beyond my boundaries has helped me get to where I am and to crave higher achievements in the future.“
Alexis Hart: Social Media Manager
Graduates like Alexis Hart are applying the skills they learned at VanArts to new forms of online media. Alexis landed a job the Brand Manager for the eco-friendly Casus Grill, creating content, blogging and managing social media, producing videos and marketing imagery for the company’s social channels.
Ready to Get Started?
If these stories have inspired you, talk to us today about starting your own broadcasting career at VanArts.
The key courses that run through the entire year include Radio, Writing & Storytelling, Video & Audio Production, Social Media, Performance and Professional Practice. In Term 1, you will immediately find yourself on-the-air at our campus radio station VanArts Radio. You will also begin creating content for YouTube, social media and podcasting, while being introduced to the broadcast software you’ll be using for the rest of the year, as well as in the industry. Term 1 will also include a tour of a real radio station, and you are expected to acquire your Hootsuite Platform Certification for social media management. Check out the VanArts Radio Blog for stories written by our students, our podcast The View from VanArts, and our YouTube Channel for more examples of student projects.
Radio and TV Hosting Adobe Audition & Premiere Burli & iMediaTouch Podcasting and YouTube basics Social Media Basics Voice Technique Technical Media Operations Hootsuite Certification
Continuing to create content for VanArts Radio and the web in Term 2, you will delve deeper into the most important skill for the broadcaster: storytelling! This includes hosting, writing and delivering news, mastering the interview and writing for commercials, features and editorials.
Voice & Movement Finding "The Natural Voice" Presentation Skills Pecha Kucha Storytelling Reading from the Teleprompter Social Media & Podcasting Content YouTube Content Features & Editorials
In Term 3 you will learn about the ways to get all of your great content seen by the most people, whether in the form of a viral video, Instagram, Facebook or Twitter. You will master the art and science of social media, and learn the basics of web design to make sure your brand is well represented to the outside world.
Radio Drama Creating Characters Creating Humorous Content Viral Video & Identifying Influencers Monetization Marketing & SEO Online Community Building
While honing your craft and continuing to produce content in Term 4, you will learn what it takes to make it in the broadcast industry, with guidance by plenty of guest speakers currently working in Vancouver’s local media scene. From writing a stand-out resume to putting together a professional-caliber demo reel and final project, the final term will give you the tools you need to jump head-first into your first job.
Advanced Professional Practice Basic Web Design Demo Tape Creation Promotions & Contesting Broadcast Ratings & Regulations Copyright Resume, Cover Letter & Interview Skills
Martin StrongHead of Broadcasting & Online Media
Head of Broadcasting & Online Media
Martin Strong is a media veteran who has spent more than 20 years on Vancouver radio, including stints on CBC, CFOX, Rock 101, and Vancouver’s new FM station Roundhouse Radio. Martin is also a voice actor with countless radio and TV commercials to his credit. He can currently be heard as the narrator on the TV reality series JADE FEVER now airing on The Discovery Channel. Martin launched his career at CFOX radio in the mid 1980‘s during the heyday of rock radio. In ‘96 he was lured to Rock 101, where he was soon teamed up with Brother Jake Edwards in the afternoon drive slot. The impact was immediate, which led Jake and Marty into the mornings where they dominated the market from 1999 until Marty’s departure in January 2011. Demonstrating his creative writing and storytelling skills, Martin also moonlighted on CBC Radio where he created, wrote and hosted “Radio Shangri-La,” a program which was broadcast nationally on both AM and FM in various time slots between 1995 and 2000. Martin was awarded Best Local Radio Personality for his work at Roundhouse Radio, by West Ender’s 20th annual Best of the City poll in 2017.
Scott has been a media producer, consultant and instructor since 1997. Most recently he has worked with Identify Photo on a number of video productions as a producer and sound engineer for non-profit organizations and is an active musician and entertainer. Scott’s work experience also includes many years with the Gulf Islands Film & Television School as 3D Animation program manager, soundtrack composer, video mentor and co-producer of the school’s official YouTube Channel launch. He has developed websites, print materials and produced animation for his award-winning short Frog Song, the documentary Contact the People (2002 Sundance Film Festival premiere), plus sound design for Lisa Jackson’s NFB short Suckerfish and Richard Reeves’ camera-less animated film 1:1.
Julie HowgateInstructor - Public Speaking
Instructor - Public Speaking
Julie Howgate has facilitated for hugely successful organizations such as TEDX East Van, UBC Science & Engineering Dept, Peak Potentials, Master Training, Warrior Sage and World Luminaries among others. She is no stranger to working with individuals and groups and has been a speaker coach and acting teacher to over a thousand students from all walks of life. She has used her processes to help speakers reduce anxiety and improve presence and with delivering communications with clarity and integrity from scripting to presentation. As a coach, she inspires clients to lead with passion and conviction, be more effective and powerful facilitators, presenters, entrepreneur’s leaders and speakers. From Winnipeg to London to Vancouver, Julie has also performed and taught in theatre, film and television for well over a decade.
Patrick SauriolInstructor - Social Media
Instructor - Social Media
Patrick is the Executive Director for DigiBC, a non-profit organziation that represents BC’s diverse digital industries, such as video games, digital marketing, wireless technologies and digital visual effects. Previous to his time at DigiBC, Patrick served for five years as the Creative Director and Senior Copywriter for a digital marketing agency. Before that, he created a popular movie news website called Coming Attractions that broke hundreds of scoops about blockbuster Hollywood films. He is an experienced digital leader in the areas of: creative direction, team leadership, copywriting, ideation, eCommerce strategy, growth hacking, social media, gamification and world-building. He has received a Top Entertainment Website Award from IGN (2000), was nominated for a Webby Award (1999), and has been interviewed by the New York Times, Vanity Fair, People, Entertainment Weekly & others about online subjects. Patrick has created, supervised and launched successful strategies for websites, e-mail campaigns, social media and viral campaigns for over 60+ companies working for digital marketing agencies. His focus is on delivering a positive return on investment, be it for a VanArts graduate just launching their new online business, or an established bricks-and-mortar business seeking to up their digital results.
Program Duration12 Months
Next Start DatesSeptember 8, 2020 March 15, 2021 September 7, 2021 March 14, 2022
VanArts' one-year Broadcasting program gives you a chance to hone your communications and storytelling talents for a mass audience. Working with industry professionals and guest speakers from Vancouver's media scene, you will be on the air every day on our campus radio station.
Master the skills needed for TV news production, dive into the role of a Hootsuite Platform-Certified social media manager, and learn podcasting and viral video production techniques that top online influencers use to build their brand.
Upon graduation, you will be ready to hit the ground running with hundreds of hours in real, hands-on broadcast media experience and a demo reel representing your diverse skills.
This program has been approved by the Registrar of the Private Training Institutions Branch (PTIB) of the Ministry of Advanced Education, Skills and Training.
VanArts has articulation agreements in place with several well established universities/colleges in Canada, Australia, and the UK. These degree pathways allow you to complete your bachelor’s degree in as little as one year after your studies at VanArts. This gives you the advantage of two credentials; a professional diploma and an undergraduate degree. These partnerships may not only save you money in tuition cost, but allows you to transition easily from VanArts to the partner institution while continuing your educational pathway in your chosen field of study. For international students, completing your BA degree in as little as two years of additional study with our local university partners provides you with the option to apply for a Canadian work permit, which may lead to permanent residency or Canadian citizenship. This list represents the pathways, universities and specific degrees available for graduates in Broadcasting at VanArts:
10% deposit upon acceptance to hold your seat
40% six weeks prior to start date
50% by end of Term 1 (3 months into studies)